Franchise Opportunity | Healthcare / Medical Specialty Clinic

Own India's Specialised Diabetic Foot & Ulcer Clinic

EDFC invites doctors and healthcare entrepreneurs to open a dedicated diabetic foot care centre - with complete clinical protocols, equipment guidance, staff training, proprietary software and marketing support from EDFC HQ.

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Territory-exclusive · Tier 1, 2 & 3 cities across India

Founded by Dr. Ashutosh Shah FOFO Model 1,200-1,500 Sq. Ft. Complete Clinical & Operational Support
01 — The Opportunity

India's diabetes epidemic has created a specialty nobody is serving.

101 million+Indians live with diabetes (IDF 2023)
25%of diabetic patients will develop a foot ulcer in their lifetime
50%+of all non-traumatic lower limb amputations are caused by diabetic foot complications
50-100 kmthe average patient travels to reach specialised diabetic foot care
Virtually noneTier 2 and Tier 3 cities have no dedicated diabetic foot clinics

Every diabetic foot patient in India today moves between a physician, a surgeon and a chemist - losing weeks at each step. There is no organised network built specifically for this condition.

EDFC is that network. Every EDFC centre brings expert care closer to the patient - and a high-demand, specialised healthcare business to the franchise partner.

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02 — About EDFC

A clinical franchise built exclusively around diabetic foot care.

Elegance Diabetic Foot & Ulcer Clinic is a specialised clinical franchise built entirely around the prevention, diagnosis and treatment of diabetic foot complications.

Founded and led by Dr. Ashutosh Shah, a specialist in diabetic foot management and limb salvage surgery, EDFC has developed a clinical model now ready to expand across India through a structured, ethically designed franchise network.

This is not a general clinic with a diabetic foot department. Every protocol, every piece of equipment, every training module and every line of software is built for one condition.

Download the Franchise Information Pack
Reception at an operating Elegance Diabetic Foot & Ulcer Clinic centre

An operating EDFC centre - reception, signage and service list.

03 — The Founder
Dr. Ashutosh Shah, Founder, Elegance Diabetic Foot & Ulcer Clinic

Dr. Ashutosh Shah

Founder & Chief Clinician

Clinical expertise covers:

  • Diabetic foot ulcer assessment and management
  • Peripheral vascular disease and ABI/Doppler evaluation
  • Wound care protocols and advanced dressing techniques
  • Limb salvage surgery and minor/major operative procedures
  • Patient education and long-term diabetic foot risk reduction

Every franchise owner and their clinical team is trained personally by Dr. Shah, and stays connected to him through ongoing case reviews and teleconsultation.

Our mission is not just to treat wounds. It is to save limbs, restore lives, and make specialised foot care accessible to every diabetic patient in India - regardless of geography.

— Dr. Ashutosh Shah

Meet Dr. Shah — Book a Discovery Call
04 — The Franchise at a Glance

The Franchise at a Glance

BrandElegance Diabetic Foot & Ulcer Clinic (EDFC)
ModelFOFO - Franchise Owned, Franchise Operated
Franchise FeeRs. 5,90,000 (incl. GST) - one-time
Royalty5% of monthly gross revenue
Space Required1,200-1,500 Sq. Ft. (ground floor preferred)
Target CitiesTier 1, Tier 2 & Tier 3 across India
ExclusivityLocation-based territorial exclusivity (city/zone)
SupportFull clinical, operational and marketing support from EDFC HQ

Territory is allotted, not sold. Each partner receives location-based exclusivity for their city or zone, and EDFC assesses catchment viability before any territory is confirmed.

05 — What EDFC Brings

What EDFC Brings to Your Clinic

stethoscope

A. Clinical Excellence

Standardised protocols for diabetic foot assessment and wound care. Defined patient flow: OPD to Investigation to Dressing to OT Procedures. Evidence-based wound management including NPWT, silver dressings, collagen and alginate. Training in neuropathy, vasculopathy, infection assessment and limb-salvage principles. Direct access to Dr. Shah for second opinions on complex cases.

construction

B. Infrastructure & Equipment Guidance

Complete equipment procurement list covering investigation, wound care and OT requirements. Foot pressure analysis, Doppler ABI, biothesiometer and X-ray guidance. Minor OT, major OT, dressing room, pharmacy and footwear setup support. Standardised 1,200-1,500 sq ft floor plan concept.

checklist

C. Operational Systems

Daily operations checklists for morning, patient flow and end-of-day. Complete staff responsibility framework across every role. EMR guidance, wound photography standards and digital documentation. Stock management, sterilisation registers and infection-control checklists.

school

D. Staff Training Programme

8-module structured training from diabetic foot basics to patient communication. Role-specific training for the franchise doctor, assistant doctor, wound care nurse and receptionist. Marketing roles defined for every team member. Ongoing weekly case review with the EDFC core team.

06 — Proprietary Software

The only purpose-built diabetic foot clinic platform in India.

Not an off-the-shelf hospital management system. Developed over years of clinical experience by Dr. Shah and the EDFC core team, it integrates every part of the clinic into one workflow.

Patient & Clinical

Patient registration and OPD flow. Wound assessment and classification algorithms. Treatment protocol engine with step-by-step guidance in every consultation. Procedure scheduling and OT management. Wound photography and progress tracking. Investigation results and reporting. Automated follow-up reminders. Post-treatment monitoring. Teleconsultation with EDFC HQ.

Operations & Business

Pharmacy and dressing stock management. Daily operations checklist integration. Staff scheduling and responsibility tracking. Revenue reporting and financial dashboards. Royalty calculation and HQ reporting. Digital ordering from EDFC Central Supply. Case study documentation. Patient satisfaction and outcome tracking. Compliance audit readiness.

Vascular changes in the lower leg assessed at an EDFC centre

This software is not available for purchase. It is provided exclusively to EDFC franchise partners as part of the franchise agreement - a clinical intelligence system no independent clinic or competing franchise can replicate.

Request a Software Walkthrough
07 — Central Supply

A second revenue line, built into the model from Day 1.

As an EDFC partner you get direct access to the EDFC Central Supply Chain - products and materials that would otherwise require negotiating individually with dozens of vendors.

What EDFC HQ ProvidesYour Benefit
Advanced wound care dressings & materialsSupplied below retail; sold at MRP, margin retained by you
Diabetic footwear & insoles (MCR/EVA/PU, post-op)Supplied centrally - no local sourcing needed
Offloading devices (CAM boots, cast walkers, TCC)Supplied by HQ, retailed at market rate
Orthotics & prosthetics supportNo need to liaise with local providers independently
Wound-healing therapy devices (NPWT, LED, topical oxygen, Neuropal, ozone)Provided with your franchise at Advanced tier - no capital outlay
Surgical instruments (debridement set, drill, K-wire driver)Provided on order - significantly reduces equipment investment
Proprietary EDFC consumablesOrdered digitally through the software, priced below open-market retail

Every dressing, footwear sale and wound-care product moves through the same system at near-zero additional effort.

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08 — Your Journey

Your Journey to Becoming an EDFC Franchise Partner

1

Discovery Meeting

A one-on-one with Dr. Ashutosh Shah and the EDFC Franchise Expert Team covering the clinical model, franchise structure, investment overview and your city’s opportunity.

2

Doubt Clearance & Term Sheet

Commercial terms, territorial rights, clinical expectations and legal obligations resolved in full before signing.

3

Site Visit & Location Finalisation

EDFC’s core operations team visits your city and assesses the location for footfall potential, accessibility, floor-plan suitability and local competition.

4

Launch Plan & Setup

Interiors, equipment procurement, staffing, digital presence, pre-launch marketing and go-live readiness - co-created and executed with full EDFC support.

5

Staff Training

Your full clinical and administrative team completes the 8-module EDFC programme over 7-10 days, conducted by Dr. Shah and the EDFC clinical team.

6

Grand Launch

Press meet, Doctors’ Meet with Dr. Shah, influencer campaign, launch videos, ribbon-cutting and on-ground activation.

Step 1 starts with a conversation.

Start Step 1 — Book Your Discovery Meeting
09 — Support

Support That Doesn't Stop at Launch

architecture

Before Opening

Customised pre-opening launch plan. Interior, zoning, signage and patient-flow design. 7-10 day staff training. Ready website, EDFC-branded Instagram and YouTube setup. Pre-launch social campaign.

celebration

At Launch

Core team readiness visit. Local press meet. Influencer campaign. YouTube launch content. Grand launch event. Free screening camps and pharmacy/lab cross-referral tie-ups.

support_agent

Ongoing

Teleconsultation with Dr. Shah on difficult cases. Emergency expert access. Bulk buying at below-market rates. Seminars with industry leaders. Case study and journal participation. Early access to new medical products at preferential pricing. Representation at Indian and international conferences. Continuous marketing support.

groups

The Doctors' Meet

At launch, Dr. Shah personally connects you to local physicians, diabetologists and GPs who will refer patients to you. Referral network is the single thing a practising doctor worries about most - and it is built for you, not left to chance.

10 — Apply

Schedule Your Discovery Meeting with Dr. Ashutosh Shah

At this meeting you will meet Dr. Shah personally, get a walkthrough of the complete franchise model and financials, have your city evaluated for viability, and understand your rights as an EDFC partner.

EDFC reserves the right to decline applications that do not meet minimum eligibility and readiness criteria.

Prefer to talk first?
WhatsApp Us  |  Call the Franchise Team

Complimentary, confidential and commitment-free. You’ll hear from the EDFC franchise team within one working day.

11 — FAQ

Frequently Asked Questions

Do I need to be a diabetic foot specialist?
No. The 8-module training programme brings a practising doctor and their team to EDFC clinical standard, with Dr. Shah available for complex cases via teleconsultation.
Can I run this alongside my existing practice?
Yes. The minimum team is five people and the protocols run through the software, so the clinic operates on the system rather than solely on your hours.
What is the total investment?
Rs. 5,90,000 franchise fee (incl. GST) plus an indicative Rs. 38-51 Lakh setup, varying by city and premises.
Is the software mandatory?
Yes. It carries the clinical protocols and HQ reporting, so it is not separable from the model.
Do I need the full surgical setup?
No. EDFC operates in tiers - Basic, Advanced and Surgical Hub. You start at the tier your city and premises support.
Where do patients come from?
Launch camps, the Doctors’ Meet referral network, press and digital campaigns, and your own EDFC-linked local channels.
Is my territory protected?
Yes - location-based exclusivity by city or zone, defined in the franchise agreement.

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